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Business Development Course

Business Development Course at Digital Discovery Institute Mohali

Would you like to learn how to do business, how to find customers, and how to raise revenues? Digital Discovery Institute Mohali has a full-fledged Business development course that will enable you to support the skill to excel in the world of business today, which is the competitive business world. Our pioneering program will be integrated with a combination of practical training, real world projects, and guaranteed placement placement so as to initiate your successful career in business development.

Business Development Course

What constitutes Business Development?

Business Development refers to the processes, activities and plans of expansion of a business. It entails defining new opportunities, rapport, making of deals, and sustainable development of strategized alliances and growth of market.

The business development worker of the present-day digital world must possess a special mixture of the classic relationship-building and the recently appeared digital marketing knowledge. Our course at Digital Discovery Institute tries to fill this gap exactly well.

Reasons to consider Business Development as a Career

High-Growth Career Path

The business development employees earn the highest amount of money in the corporate environment with the lowest-grade paying between ₹4 to 8 LPA and highest-grade earning between 15-30 LPA. The professional BD is also in demand and its demand has increased by a factor of 180% in the past 3 years.

Various Industry Opportunities

Business development is required in all industries, whether it is IT and SaaS corporations, health care, real estate, e-commerce, or digital marketing agencies. Seo Discovery, our parent company, has an exclusive BD team; this has assisted in getting clients that are valued by crores of rupees in 10 countries or more.

Entrepreneurial Skills

Business development skills are required whether you are willing to be employed by a company or engage in a venture on your own. You will be educated on prospecting, pitching, negotiating, closing deals and relationship management, which directly translate to business ownership.

Training Course Curriculum Business Development Course

Curriculum Business Development Course

Business Development Principles

  • Learning the BD lifecycle
  • Sales difference, marketing and business development
  • He or she should know the target markets and the right customer profiles
  • Tactics of competitive analysis and market research
  • Value proposition development

Converting Leads into Purchases

  • Inbound lead generation plans
  • Outbound prospecting methodologies
  • LinkedIn as B2B Lead generation
  • The art of cold calling and cold emailing
  • Lead qualification systems (BANT, MEDDIC)

Business development Digital Marketing

As a business development professional, you should have knowledge on digital channels. The learning modules of our discipline combine the fundamental requirements of digital marketing:

Sales and Negotiation skills

  • Consultative selling methodologies
  • Negotiating objections and rejections
  • Psychology and art of negotiation
  • Pricing policies and discount control
  • Preparing attractive proposals and presentations
  • Contract negotiation and deal structuring

CRM & Sales Tools Mastery

  • CRM systems (HubSpot, Zoho, Salesforce)
  • Sales automation tools
  • Pipeline management
  • Reporting Sales forecasting
  • Data-driven decision making
  • Performance monitoring and analytics

Client Relationship Management

  • Customer relationship development (long-term)
  • Account management programs
  • Upselling and cross selling strategies
  • Loyalty and Retention programs
  • Dealing with client confrontations
  • Developing strategic partnerships

Business Communication & Presentation

  • Professional communication competencies
  • Designing winning pitch decks
  • Oration and building self-confidence
  • Best practices of virtual meeting
  • From one e-mail to another and follow-up plans
  • Business storytelling

Business Development Industry Specific

Select your degree of specialization:

Digital Marketing Agency BD: Develop digital marketing skills, Drill in selling digital marketing, whether it is search engine optimization or pay-per-clicks.

SaaS/Tech BD: Know how to sell software and how to make a demo, position a tech product.

E-commerce BD: Master online marketing and online co-operations.

Real Estate BD: Selling of property, developing partnerships and getting customers.

Course Highlights

Live Projects at SEO Discovery

You will not be involved in theoretical training like in other institutes you will have the opportunity to work on a REAL business development projects with our parent company, SEO Discovery. This includes:

  • Real prospecting of clients in different industries
  • Developing pitch presentations in reality
  • Being involved in client telephone and face-to-face meetings
  • Real time learning of deal negotiation
  • Filling your professional portfolio

Mentoring by Industry Professionals

Cherish the experience of business development managers who have:

  • Crores of rupees worth deals closed
  • Experience with global customers in USA, UK, Australia
  • Developed sales teams all by itself
  • Agency businesses 10 to 400 and above

Guaranteed Internship Opportunities

All students will receive an internship at SEO Discovery or with our sister companies each of which you will:

  • Collaborate with senior BD specialists
  • Handle real client accounts
  • Earn stipend in course of internship
  • Receive pre-placement incentives on performance

Industry-Recognized Certification

Upon completion, receive:

  • Digital Discovery: Institute Business Development Certification
  • HubSpot Sales Software Certification
  • LinkedIn Sales Navigator Certification
  • Google Digital Marketing Certification

Duration of the Course and Fee

Various Industry Opportunities

Duration: 12 Weeks

Fee: ₹15,000

Mode: Live Projects and Classroom

Includes:

  • 12 weeks intensive training
  • 5 or more actual development projects in the business
  • Buyer internship with SEO Discovery
  • 4+ industry certifications
  • CRM and sales tools access
  • Lifetime placement support

EMI Opportunities on the Purchase: Pay in three to four instalments of 4,000-5,000.

Digital Marketing + Business Development

Duration: 20 Weeks

Fee: ₹25,000

Mode: Hybrid (Classroom + Online Resources)

Includes:

  • Everything included Professional package
  • Sophisticated online marketing courses
  • 10+ client projects
  • Guarantee of employment at SEO Discovery
  • Select major of study
  • Advanced certifications

It is the combination of the business development with our full digital marketing diploma where you become a 360-degree business growth expert.

Ready to Kickstart Your Business Development Career?

Special Limited-Time Offer: Get 20% OFF + Free Career Counseling!

Don't let this chance elude you of changing your career and bring your career under the most comprehensive Business Development training in India. You could be a freshly graduated graduate or you could be a working professional or you could be an aspiring entrepreneur, and, we have the right package just perfect!

Get a 20% scholarship discount (₹3,000–₹5,000 value) plus a free career counseling session (₹2,000 value), free demo class access, assured internship at SEO Discovery, lifetime placement support, and premium CRM tools access (₹15,000 value)

Who Should Enroll?

Fresh Graduates

You have just graduated and you desire a high-paying job? The business development has gone up as an immediate earning potential with an average salary range of 4-6 LPA.

Sales Professionals

Wish to have more skills but are already in sales? Grow with the most updated BD strategies, digital tools and consultative selling techniques that will triple your earnings.

Marketing Professionals

Marketing specialists looking to learn the full customer acquisition pathway and end with closing deals will take advantage evermore out of the course.

Entrepreneurs and Business owners

You are planning to open your own business? Master client acquisition, relationship building and revenue-blood of every successful venture.

Career Switchers

Tired of your current career? In business development, flexibility, high earnings and growth opportunities are competitors in terms of industry.

Learning Methodology

40% Theory + 60% Practical

We have the philosophy of learning through experiences. Although you will achieve good theoretical-based knowledge, a better part of your time will involve:

  • Role-playing exercises
  • Parody meetings and presentations
  • Real client prospecting
  • Live negotiation scenarios
  • Actual deal closures

Flexible Timings

Choose from:

  • Weekday batches (Mon-Fri)
  • Weekend batches (Sat-Sun)
  • Intensive 8-week program is referred to as the fast-track batches

Industry Exposure

Frequent visits to our parent company SEO Discovery where you will:

  • Experienced BD managers in shadow
  • Attend client meetings
  • Observe deal negotiations

Small Batch Size

Our student batches are kept small at 15-20 to put personal consideration and mentoring to every student.

Career Opportunities on completion of the course

Curriculum Business Development Course

Job Roles You Can Apply For

  • Executive Business Development
  • Business Development Manager
  • Sales Executive/Manager
  • Client Acquisition Specialist
  • Account Manager
  • Relationship Manager
  • Growth Manager
  • Partnership Manager
  • Channel Sales Manager

Businesses that Recruit BD Professionals

  • Digital Marketing Agencies
  • Companies in SaaS and Technology
  • E-commerce Platforms
  • Real Estate Firms
  • Healthcare and Pharmaceuticals
  • Financial Services
  • Education Technology
  • Hospitality and Tourism
  • B2B Services and manufacturing

Salary Expectations

Entry Level (0-2 years): ₹4-8 LPA + incentive

Mid Level (2-5 years): ₹8-15 LPA + benefits

Senior Level (5+ years): ₹15-30 LPA package incentives

Our performance based incentives have seen many of our students earn ₹10-15 LPA in 2-3 years.

Placement Support

Placement Support/ Guarantee

Full-scale Placement Help

  • Optimal resume and resume building
  • Enhancement of LinkedIn profile
  • Simulated annual reviews with business professionals
  • Direct applications to 100 or more recruiting partners
  • Interview preparation training
  • Top pay negotiation advice

Guaranteed Placement- Master package

Students signing up to the Master package are guaranteed a 100 percent placement within SEO Discovery with:

  • Starting salary: ₹5-8 LPA
  • Performance-based incentives
  • Possibility of dealing with global clients
  • Definite development route to top positions

We have also had successful stories of our placement that will change the lives of our students.

Why Digital Discovery Institute of Business Development?

22+ years of experience in the industry

SEO Discovery, our parent company, is a company that started operation way back in 2001. We have struck hundred plus crores deal and established a bond with our clients in 10+ countries. This is our actual experience which is directly applied to our training.

The Active Practitioners are teach-back learners

Your trainers are not scholars but business development professionals that sell deals on a daily basis. Get to know the newest strategies, tools, and techniques that do work in the current market and increase your sales consistently.

Sister Company Ecosystem

Exposure to sister firms helps you learn different business models, client types, and strategies.

  • SEO Discovery (Digital Marketing Agency)
  • Mandy Web Design (Web Development)
  • Other specialty service firms

State-of-the-Art Infrastructure

  • Air-conditioned classrooms
  • High-speed internet
  • Individual workstations
  • Contemporary presentation systems
  • Use of high quality tools and software

Lifetime Support

Your association with DDI does not stop with the course taking:

  • Free refresher workshops
  • Career counseling on your way
  • Help in moving to other firms

Digital Marketing Integration

Digital marketing is one of the peculiarities of our Business Development course. BD professionals in the modern world need to know:

How to Create Digital Leads

To know your online presence, learn the basics of YouTube marketing to promote video content that targets B2B clients, affiliate marketing to deliver partnership opportunities, and web development.

How to Qualify Digital Leads

Learn analytics to determine quality of leads, leverage marketing automation to nurture leads and apply scoring systems to prioritize leads.

How to Sell Digital Services

When you are employed in a digital marketing firm or beginning your own one, you must comprehend what you are marketing about SEO, PPC, social media, content marketing among others.

Course Comparison

Feature Courses in Business Development BD + Digital Marketing Master
Duration 12 Weeks 20 Weeks
Fee ₹15,000 ₹25,000
Live Projects 5+ Projects 10+ Projects
Certifications 4 Certifications 10+ Certifications
Internship Guaranteed Guaranteed
Placement Assistance 100% Guarantee 100% Guarantee
Digital Marketing Modules Basic Advanced
Specialization General Choose Track
Tools Access Standard Premium

Contact Us

Digital Discovery Institute

📍 Address: C-210A, Industrial Area, Phase 8B, Mohali, Punjab 140308

📞 Phone: +91 708 760 2319

📧 Email: training@seodiscovery.com

🌐 Website: www.digitaldiscovery.institute

⏰ Office Hours: Monday-Saturday, 9:00 AM - 6:00 PM

Contact US

DDI's Trainee Reviews

Since then, we have trained more than 10,000 digital marketing candidates who master their skills with time.

Here is what our candidates feel about DDI and the quality of training we provide them throughout the journey.

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FAQ

Frequently Asked Questions (FAQs)

None of the previous experience is needed. We are meant to be a course that can accommodate both the complete beginners or also the experienced professionals that might wish to upgrade.

Sales is based on the short-term deals that are aimed at closing the deals whereas business development is based on long term growth, strategic partnership and new opportunities creation. Our course covers both.

Absolutely! This will allow you to work with clients of SEO Discovery on actual projects, engage in actual pitches and (possibly) make actual deals as part of your training.

Yes, we also have weekend batches that we created with working professionals in mind.

You will be introduced to the CRM platform (Salesforce, HubSpot, and Zoho), sales automation tools, LinkedIn Sales Navigator, email outreach mechanisms, and other digital marketing tools.

The Master package (₹25,000) is guaranteed 100% employment at SEO Discovery. The Professional package (₹15,000) provides extensive placement support.

The initial salaries offered are ₹4-6 LPA, and after 2-3 years of work, the remuneration may rise to ₹8-12 LPA according to the performance and bonuses.

Absolutely! The skills that our students gained have caused many of them to start their own digital marketing agencies, consulting firms, and service businesses.