In SEO backlinks remain one of the strongest ranking signals for online stores. Ecommerce sites face a particular problem: product and category pages rarely attract links on their own, so stores need outreach, content, digital PR and review placements to build authority. India has a large pool of agencies that do this work, often at lower cost than Western competitors.
India has several agencies offering ecommerce backlink and link-building services, but their approaches, expertise, and pricing can vary significantly.
We’ve shortlisted 10 ecommerce backlink service providers based on their services, ecommerce experience, link-building approach, and market presence.
Here’s a closer look at each agency and what type of ecommerce business it may be best suited for.
1. SEO Discovery (Mohali, Punjab)
SEO Discovery runs a dedicated Ecommerce Backlinks service. It says it has over 22 years of SEO experience and builds every link manually using white-hat methods. The service covers content-led link building, blogger and influencer outreach, free directory and Q&A links, and platform-specific work for Magento, Shopify and WooCommerce. It also offers white-label link building for agencies.
Its headline results, such as 12K+ links built and up to 280% organic growth, are company-reported. One independent roundup ranks it third in India and calls it a strong option for dedicated link-building and off-page SEO.
Best for: stores wanting a done-for-you package with transparent reporting, and agencies needing white-label delivery.
2. PageTraffic (New Delhi)
PageTraffic has a 4.9 rating from 115 reviews on Clutch, with link earning and development among its main focus areas.
Best for: brands wanting link building bundled with broader SEO and PPC.
3. Techmagnate (New Delhi)
Techmagnate has over 15 years of SEO experience and serves e-commerce and B2B clients with link building, enterprise SEO and digital PR.
Best for: larger catalogues and enterprise retailers that want SEO and PR working together.
4. Infidigit
Infidigit serves e-commerce and D2C brands, among others, with SEO consulting, link building and conversion optimization. One 2026 roundup ranks it second for enterprise ecommerce SEO, suited to large brands with complex websites.
Best for: big D2C and marketplace-style sites with technical complexity.
5. OutreachZ (Bengaluru)
OutreachZ was founded in 2012 and combines a publisher marketplace with done-for-you managed campaigns. Its 25,000+ blog network is a claim from a roundup that ranks it first, so verify it.
Best for: agencies, SaaS companies and stores that want to choose their own placements.
6. EZ Rankings (Noida)
EZ Rankings is listed as best for SMEs and digital marketing needs. It offers link building, guest posting and reputation management for startups and established businesses.
Best for: small and mid-sized stores on tiered packages.
7. IndeedSEO (Mohali/Chandigarh)
IndeedSEO is a smaller boutique known for blogger outreach, serving niche B2C and small-business verticals.
Best for: niche stores needing relationship-driven outreach.
8. SEOValley Solutions
SEOValley lists ecommerce, real estate and technology among its industries, with backlink services alongside technical SEO and GEO.
Best for: stores wanting backlinks combined with technical clean-up and AI-search optimization.
9. eSearch Logix (Noida)
eSearch Logix appears in Semrush’s ecommerce SEO agency list for India, offering SEO, online reputation management, link building, PPC and web design.
Best for: brands wanting one vendor for SEO, PPC and web development.
10. ThatWare
ThatWare focuses on AI-driven SEO, link building and schema optimization, mainly for technology, SaaS and digital-product clients.
Best for: tech-led and digital-product stores wanting a semantic, data-heavy approach.
How to Choose the Right Agency
- Ask for live examples. Look at real placements with domain, traffic and topical relevance, not just domain rating.
- Confirm the method. Outreach, digital PR and content-led links are safer than bulk placements on link farms.
- Check ecommerce experience. Linking to product, category and review pages differs from blog-only campaigns.
- Insist on reporting. You should see every link, its anchor text, and its effect on rankings and revenue.
- Set realistic timelines. Most campaigns need two to three months to show results, and competitive niches take longer.
- Avoid guarantees. No one can promise rankings, and fixed link counts that ignore quality are a red flag.
Ready to Grow Your Store with High-Quality Backlinks?
Choosing an agency is only the first step. The results come from relevant, well-placed links built consistently over time.
If you want a data-backed plan for your ecommerce store, SEO Discovery can audit your backlink profile, analyze your competitors, and map out a white-hat link building strategy for niche and platform, whether that’s Shopify, WooCommerce or Magento.
But if you want to learn backlink building strategies then we suggest you join a complete digital marketing course at Digital Discovery Institute Mohali.
Frequently Asked Questions (FAQs)
What are ecommerce backlinks, and why do they matter?
Ecommerce backlinks are links from other websites that point to your online store. Search engines treat them as votes of trust, so a strong, relevant link profile helps your product and category pages rank higher and bring in more organic traffic and sales.
How much do ecommerce backlink services cost in India?
Pricing varies with the agency, the quality of the sites they place links on, and the size of your niche. Many Indian agencies quote monthly packages, and some list entry-level plans from around $1,000 per month. Always ask for a written scope that states the number and type of links, not just the price.
How long does it take to see results from backlinks?
Most stores see measurable movement within 60 to 90 days of a consistent campaign. Competitive niches, new domains and stores with technical SEO problems can take longer.
Are paid backlinks safe for ecommerce websites?
Google’s guidelines discourage links bought purely to pass ranking credit. Safer routes are outreach, guest posts, digital PR, product reviews and content-led link building. If an agency uses sponsored placements, they should be labelled appropriately and sit on relevant, real sites.
What is the difference between white-hat and black-hat link building?
White-hat link building earns links through genuine content, outreach and relationships, following Google’s guidelines. Black-hat methods, such as private blog networks, mass link buying and automated spam, can bring quick gains but risk penalties and lost rankings.
Can I get free backlinks for my ecommerce store?
Yes. Common free sources include relevant business directories, industry forums, Q&A sites, brand mentions, supplier and partner pages, and product review outreach. These are good for building a base, but competitive keywords usually need premium placements as well.
How many backlinks does an ecommerce site need?
There is no fixed number. It depends on what your top-ranking competitors have. A backlink gap analysis against them will show how many quality links you need, and a few relevant links from trusted sites usually beat hundreds of weak ones.
