In the world of digital marketing, every click, impression, and conversion counts. Welcome to the Performance Marketing Course in Mohali at Digital Discovery Institute (DDI Mohali) — Punjab’s most trusted destination for career-focused marketing education. This course is tailored to you in case you would like to master result-oriented advertising techniques that would achieve measurable ROI.
What is Performance Marketing?
Performance Marketing is the fact-finding branch of online advertising when brands just pay on behalf of quantifiable outcomes; it may be the amount of clicks, leads, sales, or installation of an application. Performance marketing is different whereby success is measured on performance dimensions, which on the other hand indicate performance success of a campaign unlike in traditional marketing where this is not the case but rather on reach or awareness.
In this course, you will understand how to create campaigns in such tools as Google Ads and Meta Ad, monitor ROI, and spend each penny of advertising money wisely.
Why Learn Performance Marketing in 2025?
With AI automation and competitive digital ecosystems, businesses now depend on marketers who can deliver results — not just impressions. That’s where performance marketers shine. Starting with small startups and MNCs, all companies currently calculate marketing efficiency through such indicators as CPC, CPA, CTR, and ROAS.
In restraining performance marketing with DDI Mohali, you get a practical experience in live performance marketing campaigns and case studies. You’ll learn how to:
- Intentionally target Google Ads.
- Configure and optimize Meta Ads campaign to engage and convert.
- Measure KPIs and ROI by using analytics.
- Auto campaigning through AI Tools and scripts.
- Manage budgets effectively for maximum performance.
Course Overview — Learn Performance Marketing Practically
The Performance Marketing Course at DDI Mohali is a part of our advanced Diploma in Digital Marketing program. It’s designed for students, entrepreneurs, and professionals who want to learn advertising practically — not just theoretically. You’ll gain hands-on exposure to Google Ads Manager, Meta Business Suite, and analytics dashboards.
Every student gets real project experience from day one — managing live campaigns for real clients and generating reports that matter. DDI Mohali ensures that your learning is aligned with what the digital industry demands.
Modules Covered in Performance Marketing Course
- Introduction to Paid Media and Performance Marketing
- Understanding Google Ads Ecosystem
- Search, Display & YouTube Ads Setup
- Meta Ads (Facebook & Instagram) Campaign Creation
- Landing Page Optimization & A/B Testing
- Performance Metrics (CTR, CPC, CPA, ROAS)
- Conversion Tracking and Pixel Setup
- Remarketing Strategies & Funnels
- Campaign Budgeting & Bid Strategies
- Performance Report Analysis and ROI Optimization
- Using AI Tools for Campaign Optimization
Students also get free access to mini modules like SEO Training Course, Google Ads Course, and Social Media Marketing Course for holistic growth.
Key Tools Covered in This Course
- Google Ads Manager
- Meta Ads Manager
- Google Analytics 4 (GA4)
- Semrush, Ahrefs, and SpyFu
- Canva & Ads Creative Studio
- Google Tag Manager
- HubSpot & Zoho CRM
- Zapier & ChatGPT for Marketing Automation
Why Choose DDI Mohali for Performance Marketing?
Digital Discovery Institute (DDI Mohali) is not just another institute — it’s a career launchpad for digital marketers. Recognized as the Best Digital Marketing Institute in Mohali and Punjab, DDI offers AI-integrated training programs and 100% placement assistance.
Here’s what makes us stand out:
- 100% Practical & Live Campaign Training
- Industry Expert Trainers with 7+ Years of Experience
- Access to Premium Ad Accounts for Practice
- Internship with Partner Agencies
- Advanced AI Tools Integration
- Personalized Mentorship and Performance Reviews
Explore our full Digital Marketing Course in Mohali for comprehensive training and specialization options.
Career Opportunities After This Course
After completing the Performance Marketing Course from DDI Mohali, you can apply for high-demand roles like:
- Performance Marketing Specialist
- Google Ads Manager
- Meta Ads Expert
- PPC Executive / Campaign Strategist
- Digital Marketing Analyst
- Growth Marketing Manager
Many of our students are now working at reputed agencies across India after completing their Placements at DDI Mohali.
Certifications You’ll Receive
Upon successful completion of this course, you’ll receive:
- Performance Marketing Certification from DDI Mohali
- Google Ads Certification
- Meta (Facebook) Blueprint Certification
- HubSpot Inbound Certification
These certifications validate your expertise and enhance your portfolio, making you job-ready from day one.
Who Should Enroll?
This course is ideal for:
- Students pursuing a career in digital marketing
- Entrepreneurs who want to grow their business online
- Working professionals upgrading their skill set
- Freelancers looking to generate more ROI for clients
- Marketing enthusiasts eager to explore AI-powered campaigns
Enroll Now — Learn Practically, Earn Globally!
Ready to become a performance marketing expert? Join Digital Discovery Institute (DDI Mohali) — the Best Digital Marketing Institute in Punjab offering 100% practical, placement-oriented training. Learn to plan, execute, and scale real advertising campaigns that deliver measurable results.
📞 Call Now: +91-70876 02319
🌐 Visit: https://digitaldiscovery.institute
Don’t wait for opportunities — create them with DDI Mohali!
Frequently Asked Questions (FAQs)
What is Performance Marketing?
Performance Marketing is a form of digital marketing where advertisers pay only for specific actions like clicks, leads, or conversions — ensuring measurable ROI.
Is this course suitable for beginners?
Yes! Whether you’re a beginner or an experienced marketer, our trainers at DDI Mohali guide you from basics to advanced level with practical exposure.
Do I need technical skills to learn this course?
No, only basic computer knowledge is required. Everything from ad setup to analytics is taught step-by-step.
What kind of projects will I work on?
Students work on live projects including Google Ads campaigns, Meta Ads, landing page optimization, and analytics reporting.
Does DDI Mohali offer placement support?
Yes, DDI Mohali provides 100% placement assistance, interview preparation, and internship opportunities with top digital marketing agencies.
What is the duration of the course?
The Performance Marketing Course typically runs for 3 months, including practical assignments and certification assessments.
What tools will I learn during the course?
Students learn Google Ads, Meta Ads Manager, GA4, Tag Manager, HubSpot, and AI automation tools used by professional marketers.
How is this course different from general digital marketing?
This course focuses purely on performance-based campaigns that deliver measurable business outcomes.
Can I learn this course online?
Yes, DDI Mohali offers both online and offline learning modes with live project mentoring.
How do I enroll?
Call +91-70876 02319 or visit Digital Discovery Institute Mohali to register today.
