{"id":14809,"date":"2026-05-07T06:28:27","date_gmt":"2026-05-07T06:28:27","guid":{"rendered":"https:\/\/www.digitaldiscovery.institute\/blog\/?p=14809"},"modified":"2026-05-07T06:33:23","modified_gmt":"2026-05-07T06:33:23","slug":"digital-marketing-tools-list","status":"publish","type":"post","link":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/","title":{"rendered":"Digital Marketing Tools List \u2014 Free &#038; Paid Tools for Every Channel"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14809\" class=\"elementor elementor-14809\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b86f61 e-con-full e-flex e-con e-child\" data-id=\"7b86f61\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ed9c92 elementor-widget elementor-widget-heading\" data-id=\"0ed9c92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Table of Contents<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5123a47 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"5123a47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content1\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Introduction<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content2\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">SEO Tools \u2014 Research, Audit &amp; Rank Tracking<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content3\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">PPC &amp; Paid Advertising Tools<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content4\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Social Media Marketing Tools<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content5\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Material Marketing and Writing software<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content6\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Email Marketing Tools<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content7\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Analytics &amp; Reporting Tools<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content8\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">AI Marketing Tools<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content9\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Video Marketing and YouTube tools<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content10\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"> E-Commerce Marketing Tools<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content11\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Quick Reference<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content12\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Conclusion<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#content13\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Frequently Asked Questions (FAQs)<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8aa0da9 e-flex e-con-boxed e-con e-parent\" data-id=\"8aa0da9\" data-element_type=\"container\" data-e-type=\"container\" id=\"content1\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3066524 elementor-widget elementor-widget-heading\" data-id=\"3066524\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Introduction: Why the Right Digital Marketing Tools Matter\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bfaf52 elementor-widget elementor-widget-text-editor\" data-id=\"8bfaf52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The digital marketing environment will be more competitive, faster and more data-driven than ever. You might be a digital marketing student in Mohali, a freelancer in Chandigarh or a brand manager who runs paid campaigns across India; either way, having the appropriate toolkit is what separates the difference between speculating and growing.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36fd07c elementor-widget elementor-widget-image\" data-id=\"36fd07c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"750\" height=\"478\" src=\"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-img1-e1778133726592.webp\" class=\"attachment-large size-large wp-image-14813\" alt=\"Digital Marketing Tools img1\" srcset=\"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-img1-e1778133726592.webp 898w, https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-img1-e1778133726592-300x191.webp 300w, https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-img1-e1778133726592-768x489.webp 768w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:63.7%;max-width:898px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59e6455 elementor-widget elementor-widget-text-editor\" data-id=\"59e6455\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">We do not teach the theory, but rather train the students in the real, industry-standard tools at\u00a0<\/span><a href=\"https:\/\/www.digitaldiscovery.institute\/about-us.php\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">Digital Discovery Institute (DDI) Mohali<\/span><\/span><\/a><span style=\"font-weight: 400;\">. This comprehensive list of digital marketing tools includes both free and paid software operating across all major channels: SEO, PPC, social media, content, email, analytics, and AI-powered automation. Each recommendation is based on what our faculty and SEO Discovery&#8217;s live campaign teams actually use.<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Need to add skills, anytime and anywhere you desire (you get used to this). If you need to enroll into a\u00a0<\/span><a href=\"https:\/\/www.digitaldiscovery.institute\/diploma-in-digital-marketing.php\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">digital marketing course in Mohali<\/span><\/span><\/a><span style=\"font-weight: 400;\"> or just generally upskill, bookmark this page &#8211; it will be your reference of upskilling tools.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e2a2219 e-flex e-con-boxed e-con e-parent\" data-id=\"e2a2219\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-038cfe1 elementor-widget elementor-widget-heading\" data-id=\"038cfe1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fancy getting acquainted with these tools practically?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6112430 elementor-widget elementor-widget-text-editor\" data-id=\"6112430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The flagship Digital Marketing Course of DDI Mohali includes 40+ live tools on which to practice real campaigns.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-136cae9 elementor-widget elementor-widget-text-editor\" data-id=\"136cae9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.digitaldiscovery.institute\/diploma-in-digital-marketing.php\"><b>\ud83d\udc49 <span style=\"text-decoration: underline;\">Visit Our Course \u2192\u00a0 Have a Free Demo<\/span>.<\/b><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a8f16c e-flex e-con-boxed e-con e-parent\" data-id=\"2a8f16c\" data-element_type=\"container\" data-e-type=\"container\" id=\"content2\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3bd6d38 elementor-widget elementor-widget-heading\" data-id=\"3bd6d38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. SEO Tools \u2014 Research, Audit &amp; Rank Tracking<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-927db90 elementor-widget elementor-widget-image\" data-id=\"927db90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"750\" height=\"646\" src=\"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-img2-e1778134019637.webp\" class=\"attachment-large size-large wp-image-14812\" alt=\"Digital Marketing Tools img2\" srcset=\"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-img2-e1778134019637.webp 1024w, https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-img2-e1778134019637-300x258.webp 300w, https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-img2-e1778134019637-768x662.webp 768w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:86.13%;max-width:1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e940515 elementor-widget elementor-widget-text-editor\" data-id=\"e940515\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Search Engine Optimization is the most ROI digital marketing channel to most organizations. These tools drive not only keyword-researching and on-page auditing but also backlink examining and rank monitoring &#8211; fundamental modules in\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/seo-training-course.php\"><span style=\"font-weight: 400;\">DDI Mohali search engine optimization course<\/span><\/a><\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7036aa9 elementor-widget elementor-widget-text-editor\" data-id=\"7036aa9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>Google Search Console<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Index, crawling errors and CTR.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>Ahrefs<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">An analysis of the backlinks, gaps in key words.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $129\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>SEMrush<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Complete-suite SEO + competitor intelligence.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $139\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>Ubersuggest<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Beginner keyword research<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Freemium<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>Screaming Frog<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Crawling of the technical SEO site.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free (up to 500 URLs)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Technical SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>Moz Pro<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Link building, Domain Authority.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $99\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>Google Trends<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Search Demand, Seasonal.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SEO \/ Content<\/span><\/p><\/td><\/tr><tr><td><p><b>Rank Math<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">On-page SEO WordPress plug-in.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Pro<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">On-Page SEO<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cba555a elementor-widget elementor-widget-text-editor\" data-id=\"cba555a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Pro Tip (DDI Faculty Insight): <\/b><span style=\"font-weight: 400;\">When starting out, use Google Search Console + Ubersuggest + Rank Math to form a no-cost SEO stack before moving to Ahrefs or SEMrush. This resembles our course of development in our\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/blog\/seo-training-mohali\/\"><span style=\"font-weight: 400;\">SEO training in Mohali<\/span><\/a><\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e76923 e-flex e-con-boxed e-con e-parent\" data-id=\"4e76923\" data-element_type=\"container\" data-e-type=\"container\" id=\"content3\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d52bb03 elementor-widget elementor-widget-heading\" data-id=\"d52bb03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. PPC &amp; Paid Advertising Tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abba818 elementor-widget elementor-widget-text-editor\" data-id=\"abba818\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Speed and strategy strike in pay-per-click advertising. These tools and platforms are included in both the<\/span><a href=\"https:\/\/www.digitaldiscovery.institute\/google-ads-course.php\"> <span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">Google Ads course<\/span><\/span><\/a><span style=\"font-weight: 400;\"> and performance marketing course offered by DDI Mohali that gives students the practical experience of viewing live ad budgets.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e51425f elementor-widget elementor-widget-text-editor\" data-id=\"e51425f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>Google Ads<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Search, Display, Shopping, YouTube ads<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Pay-per-click (ad spend)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">PPC<\/span><\/p><\/td><\/tr><tr><td><p><b>Google Ads Keyword Planner.<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Word volume, bids estimation.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free (including Google Ads account)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">PPC<\/span><\/p><\/td><\/tr><tr><td><p><b>Meta Ads Manager<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Facebook &amp; Instagram paid campaigns.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Pay-per-click (ad spend)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Social Ads<\/span><\/p><\/td><\/tr><tr><td><p><b>SpyFu<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">PPC key word research by competitors.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $39\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">PPC Intelligence<\/span><\/p><\/td><\/tr><tr><td><p><b>Optmyzr<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">PPC bids, automated management of bids.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $249\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">PPC Automation<\/span><\/p><\/td><\/tr><tr><td><p><b>Microsoft Advertising<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Bing search advertising, LinkedIn advertising.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Pay-per-click (ad spend)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">PPC<\/span><\/p><\/td><\/tr><tr><td><p><b>AdEspresso<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">A\/B test Facebook \/ Instagram advertisements.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $49\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Social Ads<\/span><\/p><\/td><\/tr><tr><td><p><b>Google Analytics 4 (GA4)<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Conversion tracking, attribution<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">PPC Analytics<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06ed028 elementor-widget elementor-widget-text-editor\" data-id=\"06ed028\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The\u00a0<\/span><a href=\"https:\/\/www.digitaldiscovery.institute\/blog\/google-ads-certification-course-at-ddi-mohali\/\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">Google Ads Certification Course at DDI Mohali<\/span><\/span><\/a><span style=\"font-weight: 400;\"> involves practical experience in ROAS optimisation, live campaign management involving real ad accounts and students graduate with Google Ads certified course credential and live campaign management on real ad accounts experience.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a7f95c3 e-flex e-con-boxed e-con e-parent\" data-id=\"a7f95c3\" data-element_type=\"container\" data-e-type=\"container\" id=\"content4\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-888e134 elementor-widget elementor-widget-heading\" data-id=\"888e134\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Social Media Marketing Tools.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5341c15 elementor-widget elementor-widget-text-editor\" data-id=\"5341c15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Management of social media entails scheduling, listening, analytics, and creation. These are the tools discussed in the DDI Mohali course in\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/social-media-marketing-course.php\"><span style=\"font-weight: 400;\">social media marketing<\/span><\/a><\/span><span style=\"font-weight: 400;\"> &#8211; one of the most sought after specialisations in the Chandigarh Tricity job market.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10174aa elementor-widget elementor-widget-text-editor\" data-id=\"10174aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>Meta Business Suite<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">FB + Instagram post planning, insights.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SMM<\/span><\/p><\/td><\/tr><tr><td><p><b>Buffer<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Multi-platform scheduling &amp; analytics<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $6\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SMM<\/span><\/p><\/td><\/tr><tr><td><p><b>Hootsuite<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Social media management of an enterprise.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $99\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SMM<\/span><\/p><\/td><\/tr><tr><td><p><b>Canva<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Graphics \/ templates in social media.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Pro ($15\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Creative<\/span><\/p><\/td><\/tr><tr><td><p><b>Later<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Instagram-first visual planning<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $18\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SMM<\/span><\/p><\/td><\/tr><tr><td><p><b>Sprout Social<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Social listening, team workflows.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $249\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SMM Enterprise<\/span><\/p><\/td><\/tr><tr><td><p><b>BuzzSumo<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Content performance &amp; influencer discovery.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $199\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Content\/SMM<\/span><\/p><\/td><\/tr><tr><td><p><b>Publer<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">All-platform scheduling that is assisted by AI.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">SMM + AI<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-72c9346 e-flex e-con-boxed e-con e-parent\" data-id=\"72c9346\" data-element_type=\"container\" data-e-type=\"container\" id=\"content5\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-743741c elementor-widget elementor-widget-heading\" data-id=\"743741c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Material Marketing and Writing software.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15f471a elementor-widget elementor-widget-text-editor\" data-id=\"15f471a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The information is the source of organic growth. From topic ideation to SEO-optimised writing and plagiarism checking, these tools form the core of DDI Mohali&#8217;s<\/span>\u00a0<span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/content-writing-course.php\"><span style=\"font-weight: 400;\">content writing course<\/span><\/a><\/span><span style=\"font-weight: 400;\"> curriculum.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40e2263 elementor-widget elementor-widget-text-editor\" data-id=\"40e2263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>Surfer SEO<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">On-page content scoring based on NLP.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $89\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Content SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>Frase.io<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI briefs of content and SERP analysis.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $15\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Content SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>Grammarly<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Check grammar, tone and clarity checks.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Premium ($12\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Writing<\/span><\/p><\/td><\/tr><tr><td><p><b>Hemingway Editor<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Readability optimisation<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Desktop $19.99<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Writing<\/span><\/p><\/td><\/tr><tr><td><p><b>Jasper AI<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Generation of AI content on a long-form basis.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $49\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI Writing<\/span><\/p><\/td><\/tr><tr><td><p><b>Copy.ai<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Hortatory: Short-term copy, advertising headlines, emails.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI Writing<\/span><\/p><\/td><\/tr><tr><td><p><b>Notion<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Learning agenda and group work.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $10\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Workflow<\/span><\/p><\/td><\/tr><tr><td><p><b>Answer the Public<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Keywords and topic research in form of a question.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Content Ideation<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3bf8c8a e-flex e-con-boxed e-con e-parent\" data-id=\"3bf8c8a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b33569 elementor-widget elementor-widget-heading\" data-id=\"1b33569\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ready to master Content, SEO &amp; AI tools in unison?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06383c2 elementor-widget elementor-widget-text-editor\" data-id=\"06383c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The Diploma in Digital Marketing offered by DDI Mohali is a single integrated and job-ready course comprising all of the 8 channels.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b401884 elementor-widget elementor-widget-text-editor\" data-id=\"b401884\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.digitaldiscovery.institute\/our-syllabus.php\"><b>\ud83d\udc49 <span style=\"text-decoration: underline;\">See Entire Syllabus &amp; Fee Structure<\/span>.<\/b><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-603b602 e-flex e-con-boxed e-con e-parent\" data-id=\"603b602\" data-element_type=\"container\" data-e-type=\"container\" id=\"content6\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7537085 elementor-widget elementor-widget-heading\" data-id=\"7537085\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"> 5. Email Marketing Tools\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3aa4d5c elementor-widget elementor-widget-text-editor\" data-id=\"3aa4d5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">With an average ROI of \u20b93,600 per 100 spent, the highest of all online channels. The\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/email-marketing-course.php\"><span style=\"font-weight: 400;\">email marketing course<\/span><\/a><\/span><span style=\"font-weight: 400;\"> at DDI Mohali teaches email marketing students how to use them to build lists, automation workflows and A\/B testing.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc66640 elementor-widget elementor-widget-text-editor\" data-id=\"bc66640\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>Mailchimp<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Email, automation, landing, pages.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free (to 500 contacts)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Email Marketing<\/span><\/p><\/td><\/tr><tr><td><p><b>Brevo (ex-Sendinblue)<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Email + SMS + WhatsApp automation<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Email + Omnichannel<\/span><\/p><\/td><\/tr><tr><td><p><b>ConvertKit<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Creator-focused email sequences<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $15\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Email Automation<\/span><\/p><\/td><\/tr><tr><td><p><b>ActiveCampaign<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">CRM + advanced email automation<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $29\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Email + CRM<\/span><\/p><\/td><\/tr><tr><td><p><b>HubSpot (Free CRM)<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Contact management + email campaigns.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Email + CRM<\/span><\/p><\/td><\/tr><tr><td><p><b>Klaviyo<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">E-commerce email automation<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (according to contacts)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Email (E-comm)<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8c28c6c e-flex e-con-boxed e-con e-parent\" data-id=\"8c28c6c\" data-element_type=\"container\" data-e-type=\"container\" id=\"content7\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4079118 elementor-widget elementor-widget-heading\" data-id=\"4079118\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Analytics &amp; Reporting Tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6feb2d8 elementor-widget elementor-widget-text-editor\" data-id=\"6feb2d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The most demanded skill in hiring digital marketing across Mohali, Chandigarh and a further. These analytics tools are studied in the\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/google-analytics-course.php\"><span style=\"font-weight: 400;\">Google Analytics course<\/span><\/a><\/span><span style=\"font-weight: 400;\"> and performance marketing modules of DDI.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-117c7e3 elementor-widget elementor-widget-text-editor\" data-id=\"117c7e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>Google Analytics 4 (GA4)<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Web traffic, user behaviour, conversions<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Web Analytics<\/span><\/p><\/td><\/tr><tr><td><p><b>Google Looker Studio<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Bespoke dashboards and visualisation of reports.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Reporting<\/span><\/p><\/td><\/tr><tr><td><p><b>Hotjar<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Heatmaps, video recordings of a session, surveys.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">UX Analytics<\/span><\/p><\/td><\/tr><tr><td><p><b>Microsoft Clarity<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free heatmaps &amp; session replay<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">UX Analytics<\/span><\/p><\/td><\/tr><tr><td><p><b>Databox<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Your own KPI dashboards, based on 70+ integrations.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $47\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Reporting<\/span><\/p><\/td><\/tr><tr><td><p><b>Google Tag Manager<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Snippet &amp; event tracking without code<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Tag Management<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a0bf267 e-flex e-con-boxed e-con e-parent\" data-id=\"a0bf267\" data-element_type=\"container\" data-e-type=\"container\" id=\"content8\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56d5a8a elementor-widget elementor-widget-heading\" data-id=\"56d5a8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">7. AI Marketing Tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a1f22b elementor-widget elementor-widget-text-editor\" data-id=\"1a1f22b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Artificial intelligence has ceased to be a buzzword, but a necessity. We have employed\u00a0<\/span><a href=\"https:\/\/www.digitaldiscovery.institute\/blog\/ai-driven-digital-marketing-training-in-punjab\/\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">AI-driven digital marketing tools<\/span><\/span><\/a><span style=\"font-weight: 400;\"> at DDI Mohali by having the tools as part of the curriculum to enable students graduate AI-ready. Such tools include content, research, image creation, and campaign automation.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9bcf58 elementor-widget elementor-widget-text-editor\" data-id=\"a9bcf58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>ChatGPT (GPT-4o)<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Ideation of content, copy, research.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Plus ($20\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI \u2013 Multi-channel<\/span><\/p><\/td><\/tr><tr><td><p><b>Google Gemini<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Google work space and Ads are built-in.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Advanced ($20\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI \u2013 Google Ecosystem<\/span><\/p><\/td><\/tr><tr><td><p><b>Perplexity AI<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Real-time AI-powered research<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Pro ($20\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI \u2013 Research<\/span><\/p><\/td><\/tr><tr><td><p><b>DALL-E 3 \/ Midjourney<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Ad generation and content generation AI image generation.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI \u2013 Creative<\/span><\/p><\/td><\/tr><tr><td><p><b>Opus Clip<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI video repurposing (long video clips shorter ones)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI \u2013 Video<\/span><\/p><\/td><\/tr><tr><td><p><b>Hailuo AI<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Artificial intelligence social media video creation.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI \u2013 Video<\/span><\/p><\/td><\/tr><tr><td><p><b>Descript<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI video &amp; podcast editing<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $24\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">AI \u2013 Video\/Audio<\/span><\/p><\/td><\/tr><tr><td><p><b>Zapier<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Automation of marketing work processes via no-code solutions.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $19.99\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Automation<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-098be4f elementor-widget elementor-widget-text-editor\" data-id=\"098be4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>DDI Faculty Note: <\/b><span style=\"font-weight: 400;\">We teach prompt engineering, AI-assisted search engine optimization, and AI content workflows as specific modules in\u00a0<\/span><a href=\"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-course-in-mohali-d\/\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">our course in digital marketing, in Mohali<\/span><\/span><\/a><span style=\"font-weight: 400;\">, not as an option module. It has now become a basic competence desired by employers not only in Chandigarh but also at several other locations in India.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-72f4e85 e-flex e-con-boxed e-con e-parent\" data-id=\"72f4e85\" data-element_type=\"container\" data-e-type=\"container\" id=\"content9\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d4433d elementor-widget elementor-widget-heading\" data-id=\"4d4433d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">8. Video Marketing and YouTube tools.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-530222c elementor-widget elementor-widget-text-editor\" data-id=\"530222c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Over 82 percent of all traffic on the internet is video content. The\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/youtube-marketing-course.php\"><span style=\"font-weight: 400;\">YouTube marketing course<\/span><\/a><\/span><span style=\"font-weight: 400;\"> offered by DDI Mohali teaches students to use these tools to video SEO, monetisation, and channel growth.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1e8273 elementor-widget elementor-widget-text-editor\" data-id=\"a1e8273\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>TubeBuddy<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">SEO on You Tube, Tag proposals and A\/B thumbnails.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $4.99\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">YouTube SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>VidIQ<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Youtube key word research and statistics.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid (from $7.50\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">YouTube SEO<\/span><\/p><\/td><\/tr><tr><td><p><b>CapCut<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Video editing (Reels\/Shorts) and its short-form videos.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Video Editing<\/span><\/p><\/td><\/tr><tr><td><p><b>Adobe Premiere Pro<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Professional video editing<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from \u20b91,675\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Video Production<\/span><\/p><\/td><\/tr><tr><td><p><b>Canva Video<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Facebook video development.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Pro<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Video Creative<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1307907 e-flex e-con-boxed e-con e-parent\" data-id=\"1307907\" data-element_type=\"container\" data-e-type=\"container\" id=\"content10\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7771c49 elementor-widget elementor-widget-heading\" data-id=\"7771c49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">9. E-Commerce Marketing Tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2dbf189 elementor-widget elementor-widget-text-editor\" data-id=\"2dbf189\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As D2C brands are currently blowing up in India,\u00a0<\/span><a href=\"https:\/\/www.digitaldiscovery.institute\/ecommerce-marketing-course.php\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">e-commerce marketing<\/span><\/span><\/a><span style=\"font-weight: 400;\"> is a booming specialisation. The e-commerce marketing course at DDI Mohali includes the course material covering Shopify, marketplace optimisation and conversion rate tools.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70f0479 elementor-widget elementor-widget-text-editor\" data-id=\"70f0479\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table><tbody><tr><td><p><b>Tool<\/b><\/p><\/td><td><p><b>Best For<\/b><\/p><\/td><td><p><b>Pricing<\/b><\/p><\/td><td><p><b>Channel<\/b><\/p><\/td><\/tr><tr><td><p><b>Shopify<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">D2C store creation &amp; management<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Paid (from $39\/mo)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">E-Commerce Platform<\/span><\/p><\/td><\/tr><tr><td><p><b>WooCommerce<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">WordPress e-commerce plugin<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free (hosting cost)<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">E-Commerce Platform<\/span><\/p><\/td><\/tr><tr><td><p><b>Google Merchant Center<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">Product listing ads &amp; Shopping<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">E-Commerce Ads<\/span><\/p><\/td><\/tr><tr><td><p><b>Hotjar \/ Microsoft Clarity<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">CRO &#8211; product page heatmaps.<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">CRO<\/span><\/p><\/td><\/tr><tr><td><p><b>Klaviyo<\/b><\/p><\/td><td><p><span style=\"font-weight: 400;\">E-commerce email &amp; SMS automation<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">Free \/ Paid<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">E-Commerce Email<\/span><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-185ce90 e-flex e-con-boxed e-con e-parent\" data-id=\"185ce90\" data-element_type=\"container\" data-e-type=\"container\" id=\"content11\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99bed32 elementor-widget elementor-widget-heading\" data-id=\"99bed32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Quick Reference: The best free digital marketing tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a228e6 elementor-widget elementor-widget-text-editor\" data-id=\"3a228e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In Mohali or Chandigarh, start here and all the tools under it are totally free:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">SEO &#8211; Google Search Console<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">Analytics \u2014 Google Analytics 4 (GA4)<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">PPC Research &#8212; Google Keyword Planner.<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">Social Media: Meta Business Suite.<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">Email Marketing &#8211; Mailchimp (free version)<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">Creative \/ Design &#8211; Canva (Free version)<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">Reporting and Dashboards &#8211; Google Looker Studio.<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">UX Analytics \/ Heatmaps &#8211; Microsoft Clarity<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">Keyword Research \u2014 Ubersuggest (free version)<\/span><\/li><li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">AI Content &amp; Research &#8211; ChatGPT (free version)<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e316496 e-flex e-con-boxed e-con e-parent\" data-id=\"e316496\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33d2f44 elementor-widget elementor-widget-heading\" data-id=\"33d2f44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Get Trained on All these tools- live, at DDI Mohali.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef9fd6c elementor-widget elementor-widget-text-editor\" data-id=\"ef9fd6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Scholarships available. Batches to commence soon in Mohali (Chandigarh Tricity). 100% placement support included.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e7cdc9 elementor-widget elementor-widget-text-editor\" data-id=\"4e7cdc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.digitaldiscovery.institute\/book-an-appointment.php\"><b>\ud83d\udc49 <span style=\"text-decoration: underline;\">Book Your Free Counselling Today<\/span>.<\/b><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f9f8ae e-flex e-con-boxed e-con e-parent\" data-id=\"0f9f8ae\" data-element_type=\"container\" data-e-type=\"container\" id=\"content12\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-659ccc7 elementor-widget elementor-widget-heading\" data-id=\"659ccc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd8ce6a elementor-widget elementor-widget-text-editor\" data-id=\"bd8ce6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The environment of the digital marketing tools is abundant, versatile, and smarter than ever before, with AI actively implemented. However, tools are not enough to build careers, the ability to know when to use what, how to process data, how to integrate individual channels into a unified strategy is what will distinguish great and average marketers.<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">We fill in that gap at Digital Discovery Institute (DDI) Mohali. Our students do not read about these tools- they apply them to live projects, real campaign, and real client accounts being handled by our parent agency, SEO Discovery. This is the E-E-A-T-backed, hands-on training model that places our graduates in the best digital marketing positions throughout the Chandigarh tricity and beyond.<\/span><\/p><p>\u00a0<\/p><p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/about-us.php\"><span style=\"font-weight: 400;\">DDI Mohali<\/span><\/a><\/span><span style=\"font-weight: 400;\"> will be the solution to you should you be seeking the\u00a0<\/span><a href=\"https:\/\/www.digitaldiscovery.institute\/best-digital-marketing-course-mohali.php\"><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">best digital marketing course in Mohali<\/span><\/span><\/a><span style=\"font-weight: 400;\"> that entails firsthand training on the various tools together with industry level mentorship as well as guaranteed placement assistance.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b03e440 e-flex e-con-boxed e-con e-parent\" data-id=\"b03e440\" data-element_type=\"container\" data-e-type=\"container\" id=\"content13\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dbba5d7 elementor-widget elementor-widget-heading\" data-id=\"dbba5d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions (FAQs)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f07feb9 elementor-widget elementor-widget-text-editor\" data-id=\"f07feb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Top 10 student questions regarding digital marketing tools in Mohali, Chandigarh and Punjab:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab7acaf elementor-widget elementor-widget-n-accordion\" data-id=\"ab7acaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1790\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1790\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\">  Which do you think will be the best free SEO tool to beginners? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1790\" class=\"elementor-element elementor-element-07ef2f5 e-con-full e-flex e-con e-child\" data-id=\"07ef2f5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-542195f elementor-widget elementor-widget-text-editor\" data-id=\"542195f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The single most needed free SEO tool as a beginner is Google Search Console. Together with Ubersuggest and Google Trends, it provides you with the data on keywords, indexing, crawl errors and CTR at no cost. The\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/blog\/join-the-top-ranked-seo-course-in-mohali\/\"><span style=\"font-weight: 400;\">SEO training course<\/span><\/a><\/span><span style=\"font-weight: 400;\"> taught at DDI Mohali starts with this free stack and then moves on to Ahrefs and SEMrush.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1791\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1791\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Will I require using paid tools to study digital marketing? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1791\" class=\"elementor-element elementor-element-f665932 e-con-full e-flex e-con e-child\" data-id=\"f665932\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d1f2a76 elementor-widget elementor-widget-text-editor\" data-id=\"d1f2a76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">No. Numerous industry-standard products &#8211; Google Analytics 4, Google Search Console, Meta Business Suite, Canva, and Mailchimp &#8211; have strong free tiers and are adequate to study and enter-level campaign management. DDI Mohali students can get the premium available tools such as Ahrefs and SEMrush through the agency accounts of the institute during training.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1792\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1792\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Which digital marketing tools are most requested by the employers in Chandigarh and Mohali? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1792\" class=\"elementor-element elementor-element-39bf24c e-con-full e-flex e-con e-child\" data-id=\"39bf24c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-be2a225 elementor-widget elementor-widget-text-editor\" data-id=\"be2a225\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In the Chandigarh Tricity, Google Analytics 4, Google Ads, SEMrush or Ahrefs, Meta Ads Manager, Canva, and Mailchimp or HubSpot are the most sought-after skills by employers. The familiarity with AI tools included in job descriptions is likely to be included in job descriptions.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1793\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1793\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\">  Is SEMrush better than Ahrefs? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1793\" class=\"elementor-element elementor-element-798513e e-flex e-con-boxed e-con e-child\" data-id=\"798513e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ef44d3 elementor-widget elementor-widget-text-editor\" data-id=\"1ef44d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">They are both industry-leading SEO suites that have varying strengths. SEMrush is more competitive with the PPC competitors research features, and the content marketing features, whereas Ahrefs demonstrates the superiority in the depth of backlink data and the precision of crawling. In DDI Mohali we educate students in both platforms so they can make the choice based on preference or field of application with their employer.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1794\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1794\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What do you think a digital marketer ought to know about AI? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1794\" class=\"elementor-element elementor-element-f1bd7ee e-flex e-con-boxed e-con e-child\" data-id=\"f1bd7ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d67f11 elementor-widget elementor-widget-text-editor\" data-id=\"5d67f11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">All digital marketers will be expected to be effective users of ChatGPT (to create content and copy), Google Gemini (to integrate Google Workspace and Ads), Canva AI (to perform creative design), and at least one of the available AI video tools, such as Opus Clip or CapCut. All these have been covered in dedicated AI marketing modules at the curriculum of DDI Mohali.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1795\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"6\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1795\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Which are the tools utilized in affiliate marketing? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1795\" class=\"elementor-element elementor-element-9595ea2 e-flex e-con-boxed e-con e-child\" data-id=\"9595ea2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba0786f elementor-widget elementor-widget-text-editor\" data-id=\"ba0786f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Affiliate Marketers generally combine Keyword research tools (Ahrefs, Ubersuggest), landing page builders (Elementor, Unbounce), email marketing platforms (ConvertKit, Mailchimp), and affiliate network dashboard (ShareASale, CJ Affiliate, Amazon Associates). These end to end are covered in the\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.digitaldiscovery.institute\/affiliate-marketing-course.php\"><span style=\"font-weight: 400;\">affiliate marketing course<\/span><\/a><\/span><span style=\"font-weight: 400;\"> of DDI Mohali.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1796\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"7\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1796\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What is the cost of Google Analytics 4? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1796\" class=\"elementor-element elementor-element-45d6a24 e-flex e-con-boxed e-con e-child\" data-id=\"45d6a24\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d01481 elementor-widget elementor-widget-text-editor\" data-id=\"7d01481\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Google Analytics 4 (GA4) is fully free to use in normal situations. Google analytics 360 (enterprise version) is a paid service which starts at approximately $50,000 per year. The free version of GA4 is everything that is required by 99% of businesses and digital marketers in India.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1797\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"8\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1797\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Will I be able to learn digital marketing tools online at Mohali? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1797\" class=\"elementor-element elementor-element-dac3ccc e-flex e-con-boxed e-con e-child\" data-id=\"dac3ccc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd861b0 elementor-widget elementor-widget-text-editor\" data-id=\"dd861b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Yes. DDI Mohali provides classroom (in Mohali, Chandigarh Tricity) and online digital marketing courses all covering the same tool stack, with live project training. Online batches are a regular part of the routine of students across Punjab and beyond, studying online.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1798\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"9\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1798\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\">  What is the ideal tool to schedule social media in India? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1798\" class=\"elementor-element elementor-element-c4e3c48 e-flex e-con-boxed e-con e-child\" data-id=\"c4e3c48\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-282dba8 elementor-widget elementor-widget-text-editor\" data-id=\"282dba8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Buffer and Later are both great free-to-affordable scheduling tools, depending on the needs and interests of an individual and a small business. In the case of the agencies that handle multiple clients, Hootsuite or Sprout Social provide team workflows and approval feature. Meta Business Suite (specifically, Facebook and Instagram) will always be the choice, and the Suite is entirely free.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1799\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"10\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1799\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\">  Does DDI Mohali offer practical training of these digital marketing tools? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1799\" class=\"elementor-element elementor-element-67df4df e-flex e-con-boxed e-con e-child\" data-id=\"67df4df\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2269ddb elementor-widget elementor-widget-text-editor\" data-id=\"2269ddb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Yes &#8211; this is the hallmark of the training model of DDI Mohali. Since it is the training division of SEO Discovery (a full-service performance marketing agency), DDI students work on real-life client campaigns, actual ad accounts and real SEO projects using the same tools listed in this guide. Our teachers are not only instructors but active practitioners.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents Introduction SEO Tools \u2014 Research, Audit &amp; Rank Tracking PPC &amp; Paid Advertising Tools Social Media Marketing Tools Material Marketing and Writing software Email Marketing Tools Analytics &amp; Reporting Tools AI Marketing Tools Video Marketing and YouTube tools E-Commerce Marketing Tools Quick Reference Conclusion Frequently Asked Questions (FAQs) Introduction: Why the Right&hellip; <a class=\"more-link\" href=\"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/\">Continue reading <span class=\"screen-reader-text\">Digital Marketing Tools List \u2014 Free &#038; Paid Tools for Every Channel<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":14810,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-14809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-education","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Marketing Tools List : Free &amp; Paid Tools<\/title>\n<meta name=\"description\" content=\"Explore 60+ free and paid digital marketing tools for SEO, PPC, social media, email, AI &amp; more. Curated by DDI Mohali experts. Find the right toolkit\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Marketing Tools List : Free &amp; Paid Tools\" \/>\n<meta property=\"og:description\" content=\"Explore 60+ free and paid digital marketing tools for SEO, PPC, social media, email, AI &amp; more. Curated by DDI Mohali experts. Find the right toolkit\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/\" \/>\n<meta property=\"og:site_name\" content=\"DDI Blog\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-07T06:28:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-07T06:33:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-List.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1297\" \/>\n\t<meta property=\"og:image:height\" content=\"842\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/#\\\/schema\\\/person\\\/d2d4259393e6a3f385c7d626e4425421\"},\"headline\":\"Digital Marketing Tools List \u2014 Free &#038; Paid Tools for Every Channel\",\"datePublished\":\"2026-05-07T06:28:27+00:00\",\"dateModified\":\"2026-05-07T06:33:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/\"},\"wordCount\":2979,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Digital-Marketing-Tools-List.webp\",\"articleSection\":[\"Education\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/\",\"url\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/\",\"name\":\"Digital Marketing Tools List : Free & Paid Tools\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Digital-Marketing-Tools-List.webp\",\"datePublished\":\"2026-05-07T06:28:27+00:00\",\"dateModified\":\"2026-05-07T06:33:23+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/#\\\/schema\\\/person\\\/d2d4259393e6a3f385c7d626e4425421\"},\"description\":\"Explore 60+ free and paid digital marketing tools for SEO, PPC, social media, email, AI & more. Curated by DDI Mohali experts. Find the right toolkit\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Digital-Marketing-Tools-List.webp\",\"contentUrl\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Digital-Marketing-Tools-List.webp\",\"width\":1297,\"height\":842,\"caption\":\"Digital Marketing Tools List\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/digital-marketing-tools-list\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digital Marketing Tools List \u2014 Free &#038; Paid Tools for Every Channel\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/\",\"name\":\"DDI Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/#\\\/schema\\\/person\\\/d2d4259393e6a3f385c7d626e4425421\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/39ff8717fbae105b7b946033e671997ea0ed59f08e7aa69cf15c6e89cf1904c6?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/39ff8717fbae105b7b946033e671997ea0ed59f08e7aa69cf15c6e89cf1904c6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/39ff8717fbae105b7b946033e671997ea0ed59f08e7aa69cf15c6e89cf1904c6?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\\\/\\\/digitaldiscovery.institute\\\/blog\"],\"url\":\"https:\\\/\\\/www.digitaldiscovery.institute\\\/blog\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digital Marketing Tools List : Free & Paid Tools","description":"Explore 60+ free and paid digital marketing tools for SEO, PPC, social media, email, AI & more. Curated by DDI Mohali experts. Find the right toolkit","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/","og_locale":"en_US","og_type":"article","og_title":"Digital Marketing Tools List : Free & Paid Tools","og_description":"Explore 60+ free and paid digital marketing tools for SEO, PPC, social media, email, AI & more. Curated by DDI Mohali experts. Find the right toolkit","og_url":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/","og_site_name":"DDI Blog","article_published_time":"2026-05-07T06:28:27+00:00","article_modified_time":"2026-05-07T06:33:23+00:00","og_image":[{"width":1297,"height":842,"url":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-List.webp","type":"image\/webp"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"15 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/#article","isPartOf":{"@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/"},"author":{"name":"admin","@id":"https:\/\/www.digitaldiscovery.institute\/blog\/#\/schema\/person\/d2d4259393e6a3f385c7d626e4425421"},"headline":"Digital Marketing Tools List \u2014 Free &#038; Paid Tools for Every Channel","datePublished":"2026-05-07T06:28:27+00:00","dateModified":"2026-05-07T06:33:23+00:00","mainEntityOfPage":{"@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/"},"wordCount":2979,"commentCount":0,"image":{"@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/#primaryimage"},"thumbnailUrl":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-List.webp","articleSection":["Education"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/","url":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/","name":"Digital Marketing Tools List : Free & Paid Tools","isPartOf":{"@id":"https:\/\/www.digitaldiscovery.institute\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/#primaryimage"},"image":{"@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/#primaryimage"},"thumbnailUrl":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-List.webp","datePublished":"2026-05-07T06:28:27+00:00","dateModified":"2026-05-07T06:33:23+00:00","author":{"@id":"https:\/\/www.digitaldiscovery.institute\/blog\/#\/schema\/person\/d2d4259393e6a3f385c7d626e4425421"},"description":"Explore 60+ free and paid digital marketing tools for SEO, PPC, social media, email, AI & more. Curated by DDI Mohali experts. Find the right toolkit","breadcrumb":{"@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/#primaryimage","url":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-List.webp","contentUrl":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-content\/uploads\/2026\/05\/Digital-Marketing-Tools-List.webp","width":1297,"height":842,"caption":"Digital Marketing Tools List"},{"@type":"BreadcrumbList","@id":"https:\/\/www.digitaldiscovery.institute\/blog\/digital-marketing-tools-list\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.digitaldiscovery.institute\/blog\/"},{"@type":"ListItem","position":2,"name":"Digital Marketing Tools List \u2014 Free &#038; Paid Tools for Every Channel"}]},{"@type":"WebSite","@id":"https:\/\/www.digitaldiscovery.institute\/blog\/#website","url":"https:\/\/www.digitaldiscovery.institute\/blog\/","name":"DDI Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.digitaldiscovery.institute\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.digitaldiscovery.institute\/blog\/#\/schema\/person\/d2d4259393e6a3f385c7d626e4425421","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/39ff8717fbae105b7b946033e671997ea0ed59f08e7aa69cf15c6e89cf1904c6?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/39ff8717fbae105b7b946033e671997ea0ed59f08e7aa69cf15c6e89cf1904c6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/39ff8717fbae105b7b946033e671997ea0ed59f08e7aa69cf15c6e89cf1904c6?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/digitaldiscovery.institute\/blog"],"url":"https:\/\/www.digitaldiscovery.institute\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/posts\/14809","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/comments?post=14809"}],"version-history":[{"count":37,"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/posts\/14809\/revisions"}],"predecessor-version":[{"id":14849,"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/posts\/14809\/revisions\/14849"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/media\/14810"}],"wp:attachment":[{"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/media?parent=14809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/categories?post=14809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitaldiscovery.institute\/blog\/wp-json\/wp\/v2\/tags?post=14809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}